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OUR STORY

After months of brainstorming and literaly hundreds of conceptual sketches, it became apparent that it was time to create a brand representing Detroit's NEW vitality - one that would reflect our company AND our love for the City. For more than a century, the old English "D" has not only served as a symbol of one of our oldest daily newspapers and our beloved baseball team but, in many ways, the City herself. We're pleased to unveil the result of our efforts...the NEW D and the products that support the brand. Wear it proudly. We sure as hell do!

INTRODUCING

THE NEW "D"
BOMBER

Casual and soft, this cotton-rich bomber gives a New-D twist on a classic silhouette.

HANDCRAFTED IN THE D

Our stylish, soft, cotton-rich bomber features our signature stainless-steel hex-nut buttons, a laser etched nameplate – and is 100% Detroit.

Quality materials. Great looks. Handcrafted in the D.

THE GOODS

We are proud to introduce our “NEW-D” style garments with unique stainless steel hex-nut or screw-head button embellishments and detailed with a beautiful, laser etched metal nameplate. Handcrafted in the D.

THERE MAY BE SLIGHT SHIPPING DELAYS DUE TO THE COVID-19 PANDEMIC.

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CHROME & STEEL SERIES

Detroit, like every city, has its legends, from Gordie Howe, Barry Sanders and Al Kaline, to Aretha Franklin, Iggy Pop, and Jack White – the list is long and storied.
For those of us who love cars, there’s another list. Legends whose talent left an equally indelible mark, not only on Detroit, but the world. Names like Harley Earl, Virgil Exner and Bill Mitchell — designers from the automotive golden age of design. These are the legends that have inspired the Chrome & Steel Series.

Enjoy our modern interpretations. 

GALLERY

DETROIT DESIGN WORKS

ABOUT OUR LOGO
When designing our logo, we wanted something that said - or better still, shouted “Detroit” - something that might elicit a double take, a knowing smile or even a “hell yeah” from those who see it. 
ABOUT OUR LOGO
After hundreds of conceptual sketches and months of tweaking, it became apparent, there was only thing that could accurately represent our company AND our love for the City.  For more than a century, the old English “D” has represented, not only, one of Detroit’s oldest daily newspapers and our beloved baseball team, but in many ways, the City herself.  We’re pleased to present the result on our Tee...the Detroit Design Works “D” .
Wear it proudly. We sure as hell do!

On the Drawing Board

We are constantly dreaming up new ideas and would love to get your input and impressions regarding future products. DDW is evolving as a design incubator with offerings in different categories from clothing, household objects to works of art … all uniquely Detroit.

ENTER OUR MONTHLY DRAWING

Win a FREE tee shirt

Submit your name and email address and enter our monthly drawing. Size and colors are based on availability. We promise to keep your info private.

FASHION | ART | DESIGN

CONTACT

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LIMITED OFFER

WIN A TEE

Enter to win a free “D” tee shirt. We will be giving away a FREE tee shirt to 4 lucky winners once a month.